2. Nescafe #ItAllStarts

A struggling stand-up comedian, who also stammers, gets rejected due to his speech disfluency. Not one to accept defeat, he keeps going and turns this weakness into his strength. “Time lagta hain yaar bu…bu…bu…buffering main”. Yay!! he finally makes it.

Released in 2014, this ad opted for a fresh theme – highlighting the important issue of stammering which is stigmatised in the society, yet cannot suppress the talent of an individual.