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Progressive Advertisements on Indian TV

Published on: August 11, 2019 | Updated on: August 9, 2019
Progressive Advertisements on Indian TV

Progressive Advertisement is the changing face of Indian advertising.

It is not really a mystery that advertisements promote sexism, stereotypes and the new trend of reverse sexism in order to push their agendas. From reducing women to a mere sex object in a deodorant commercial to defining beauty by portraying only ‘fair is lovely’ to putting a mother inside the kitchen to make noodles, time and again Indian commercials have defined gender roles in a conventional manner in a few seconds.

However, there are some exceptions that have stood the test of time by breaking the stereotype and inducing a change of perception through the mass media.

Here, we have listed some of such progressive ads:

please click Next to know the names of the ads

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Progressive Advertisements on Indian TV
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Indian advertising industry has produced some of the most iconic ads. Here, we bring you a list of some such progressive ads that have stood the test of time by breaking the stereotype. Have a look!


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