5. Dove: Let’s Break the Rules of Beauty

“Isn’t that strange that in a country of 631 million women, there’s still only one face of beauty, when there’s so much more to be admired…” Dove, which is one of the leading beauty brands, questioned the beauty standards of India by showcasing women of all size, shape and colour. And all of them looked really unconventional. And that was the beauty of the commercial, that how the brand inspires women to “break the rules of beauty”.